Throughout time all societies have been exposed to MMA, Mixed Martial Arts. Historical means of societal survival now turned into the fastest growing sport. Seen as bloody combatants to some, sacrificial family protectors to others. Tempered by humility & respect, rebelutionary brothers & sisters trained in the various mixed martial arts to be great champions of respective schools. Embracing the opportunity to passionately synergize the elements of style, sport, art, and music into an eclectic and unparallel brand concept is Self Defined.  

Self Defined is not just a fight brand!  

Our evolutionary life style was founded in 2009 with the intention of declaring individualism and opening the channels of self expression. Based out of San Jose, CA we pride ourselves on always being original, standing up for what we believe in, and bringing you the freshest streetMMAgear.

Self Defined is a desired cultural clothing company devoted to an all-inclusive mix of life experiences, style, quality, and freedom.  Attracting all ages and styles, creating its own quality trends, and amassing across the globe Self Defined is here to stay. 

Define the present moment with soul, spirit, love, and character. – Self Defined.